Unless you were living on the moon for the past few years, the world has come to recognise that athletes are more than just athletes. They are content creators, social activists, educators and business owners. While athletes have evolved from being pure brand ambassadors the practice is still very much
Tag: Kia
Sponsorship Activation & Moral Imagination: Examples from Women’s Football
Prior to the Covid19 pandemic, our awareness of the World Health Organization (WHO), was probably somewhere in our subconscious mind. Google Trends data shows that during the last five years the only time online search for the term World Health Organization peaked was in mid-March 2020. Back in October 2019,